Using common video effects

Effects, if well used, can take your video from mediocre to awesome. Most video editors include multiple video effects that can help give your movies a cool and individual look. Let’s look at some of the most commonly used effects.

Slow Motion effect

Slow motion is often used to redirect the viewer’s attention to important details that would otherwise go unnoticed. By slowing down, we can relish all the details of the moment. You can often see slow motion effect used in romantic and dramatic scenes or in nature films. A bullet hit, water drop, moving wings of a bird or when an athlete scores or hits the finish line. If you plan on using slow motion effect later in your videos, it is recommended you set the shutter speed of your camera at 1/48.

Fast motion or Time-lapse effect

It is a creative way to show a progression. This effect makes your video appear to have occurred at a faster speed than normal, thus it will speed up to show the entire process in a matter of minutes or seconds. Things, that would happen over time naturally, in matter of hours, days or even weeks, can be sped up to nicely fit the whole process within a few second video. Take a flower blooming, the motion of a sunrise or sunset, or even season change. For nice time-lapse effect, however is important you set you camera on a tripod and let it record over time.

Split screen

We often see screen being divided into multiple screens in training and instructional videos. But its function is not limited. Split screen allows the viewer to see multiple information at any time. You can see the instructor, while you’re looking at the numbers and charts, gives a more personal feeling to the online learning. It is also a useful effect in promo videos, where you may show multiple products or multiple functions of the same products.

Color Grading

Color is so important because, it affects a mood and feel of a piece, and therefore how we interpret the final video. Manipulating or altering the original colors can be one of the most impactful tweaks you can add to your video. It has the potential to elevate a good video to great, and a great video to outstanding.

Special Effects

You might want to make your video truly stand out. Even from reality. Special effects are illusions or visual tricks in the video to simulate the imagined events in a story or virtual world. Special effects for videos are more than just explosions. Visual and special effects are versatile. They provide benefits for all types of video production including live action video or stylized video. They are one of the most effective ways to create visual and emotional stimulation in the viewer.

Watch most common effects in work

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