Explainer videos, that make you business
Explainer videos are important for your business. They take complicated ideas or products, simplify them with straightforward language. Let us explain with a video, how explainer video service can help you.
Video has emerged to become the most preferred choice for users. It is proven to be more interactive and engaging, than text. They will explain your service or product easily. These videos are often placed on a landing page or a product page and have become extremely popular.
It can help you to get maximum exposure when shared on social media along with 50% higher ranking on Google.
These videos hike up the conversion rates on your website. They turn your viewers into loyal customers. Some sites reported conversion rate increase by 144% after including an explainer video of their website.
Types of Explainer Videos
Live Action video
A non-animated promotional video explaining your business’s product or service. Live action videos are usually best for companies selling a physical product or people-oriented service, such as a restaurant, or consulting group. Having flesh and blood people in your video can create an emotional connection for viewers, as we connect easier to other human faces. However, live action means you are confining yourself to the real world – no magical unicorns whose enchanted horns can back up your data.
The most popular type of explainer video, animation is often the preferred format for explaining services or intangible tech products like software. Some services involve few, if any, physical objects, making live action an unrealistic option. These animated videos allow for more creativity, and are easier to edit or update when you want to make future adjustments.
In a whiteboard video, a hand is drawing the explanation on a whiteboard and then erasing it. This format of video has become popular due to its ease of operation and low cost, making it one of the cheapest types of explaining video to create. Watch one here.
This isn’t so different from a regular product or service explaining video, although they do tend to be longer.
Whether you want to sell, explain, or inspire – we can help with your next amazing explainer video.