Why are videos important in Real Estate?

Real estate videos are visual tours used by realtors and investors to highlight the positive attributes of a property available for sale.

Real Estate Videos & Real Estate Marketing

By now it should be clear to everyone that photos are incredibly important for real estate marketing. If your listings don’t have big, beautiful photos then you’re going to have problems. Buying a home is an emotional purchase so your advertising needs to not only convey information but also inspire emotion. Providing lots of quality photos together with well written copy can definitely help your clients become emotionally attached to a home. Watch how it works.

Video however takes this to another level

Adding video to an email increases the click through rate by 200 to 300%. Adding video to a landing page can increase conversion by 80%. Including your real estate video on your home page can increase conversion rates by 20%. Videos generate more than 1,200% more social shares than text and image posts. Video drives a 157% increase in organic traffic from search engines. Looking at stats like these why wouldn’t you want to increase your conversion rates by 20% to 80% simply by adding video to your home and landing pages? Why not add video to your emails? It takes a few seconds to pull out your phone and record a video response.  Your client will likely appreciate the personal touch. Videos are at your fingertips. Even your smartphone can be used to film HD video now and professional editing service is right here.

Watch inspiring ideas

Professional video editing services Canada-wide. If you are up for the challenge to shoot your own footage, we will bring them to the next level, while helping you keep your production costs down. Search our blog for many useful video tips and contact us to get your video project started! Video Online Editing.

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